Monthly Archives

Month: juin 2007

Nokia introduces its N-Series and shares its customer research conducted in 21 countries.

I attended Nokia‘s Nseries launch event on monday night in Paris where they also presented their corporate objectives and strategies. They agreed to share the following 2 speeches from Florence Douroux-Chatellier, Marketing Director, and from Thierry Peignard, sales director. Florence presented Nokia’s extensive “socio-style” research conducted in 21 countries, identifying a dozen profiles of mobile […]

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Lagardere strenghtens its sports business unit through the acquisition of International Events and Communication

Lagardere SCA continues to build its expertise in sports management. After Sportfive and Newsweb, the acquisition of 100% of IEC strenghtens Lagardere Sports in production of events, products and sports rights management. EC had sales of €17 million in the fiscal year ended last Aug 31 with strong profitability (€4.1m).The acquisition package plans for an […]

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Who are the Advanced Amateur Photographers?

According to the 2007 PMA U.S. Digital Imaging Survey, 20% of digital camera owners use their digital camera for artistic purposes, for moonlighting job, or to master photography skills. This segment of photo customers is called the advanced amateur or prosumer segment and has been generating much of the business at camera stores around the […]

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