Category Archives

Category Name: Marketing mobile

TV2.0 according to Loic Le Meur

Very interesting notes from a conversation between Loic and geeks. Nothing better that to read it quickly. Remember the landscape starts with the leaders as Youtube or DailyMotion and ranges from Joost, Bablegum to Eyeka and others. But the number of players in this field, 300 or more, makes it difficult from the outside to […]

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Fanny’s party at the Hard Rock Cafe in Paris

Mobile and 2.0 geeks met yesterday at the Hard Rock Cafe in Paris, France for Fanny’s party. A number of start-ups, bloggers and influencers were there: Parrott, Jubii, Wowwee and his Dragon Fly, Jerome Bouteiller, Gregory Pouy, Altaide, Moovement, Blue Kiwi, Pikeo etc. Networking was intense. And Fanny made sure everyone got a little present. […]

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Eyeka strengthens its leadership team with the addition of Sadek Chekroun ex. Yahoo!, Simon Guild ex. MTV and Bruno Massiet du Biest, 118 218

As founders, Gilles Babinet and I are stepping up Eyeka’s international development in Europe. It is a turning point in our growth and a commitment to create value for our clients, our authors and our shareholders. Three leaders in their respective fields are joining Eyeka. Sadek Chekroun takes over as CEO. Sadek was a key […]

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Tim Baker from Inside ContactLess on NFC’s

Paris’ last mobile monday, on April 2nd, focused on mobile paiements.. Tim Baker presented Inside ContactLess, a semiconducteur provider, also a 12 year old startup (yes!), developing technologies – NFC (Near Field Communication)– about to emerge in everyone’s day-to-day life. You’re about to use your phone to pay, travel, enter theaters etc. Nothing new about […]

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