Graeme Oxby is marketing director of 3 (Hutchinson 3G) in the UK. Their successfull “See me TV” program is unique. A contributor can upload video for 10p and download them from 50 pence. He describes the service, the user experience, shares the key figures. Graeme further expands on the competition between the internet and mobile. His vision may surprise you.
PS. I recently heard that the average timelife of CMOs in large US corporations is about 2 years. Graeme has been CMO of 3 for now more than 5 years. The proof is in acquiring market share and ARPU!